Efter at have eksperimenteret med at google-bombe hr pind, har jeg fulgt udviklingen på de forskelleige søgemaskiner.
Ideen med en google bombe er jo at man med et givent links ankertekst fortæller Google og den almindelige surfer at der for enden af dette link befinder sig en levebrødspolitiker.
Det fungerer som forudset i Google, men søger man på termen i yahoo, er det denne blog der dukker op, mens pinds er helt væk. Konklusionen må så være at Googles algoritme lægger højere vægt på ankertekst end Yahoo gør…
Ser man på MSNs resultater på samme søgning, er det pinden der er øverst, men skarpt fulgt af denne blog. Det er straks sværere at udlede noget af det, men der er en forskel og det er interessant – om end det nok ikke kommer på forsiden i morgen…

Came across the term Google bombing (wikipedia) (via Dalager).
It refers to a technique where links pointing to a specific site contains certain phrases or keywords in the link text. The site pointed on will then apparently get ranked on that keyword or -phrase, although it is not on the site itself.
It’s a side effect of Googles pagerank/link popularity concept. In that way links containing titles to describe what they point at, can affect results in Google. Use in a harmful way – a lot of sites could point to say a danish politician – Søren Pind – and put a label on him that he doesn’t intentionally try to communicate.
Used as a tool in search engine optimization, link texts can be used to intentionally communicate keywords or -phrases consistent with the content on the actual site. Example: Complex Solutions.

Even Jacob Nielsen has a part on link titles.

Further thinking:
It seems that anchor texts are more important than link titles – and thus I must consider linking anchor text if I want to see søren pind sported as an ‘androgyn levebrødspolitiker‘ on google…

Update:
Google has crawled my site and a search for ‘androgyn levebrødspolitiker‘ brings up this site.
Now, all I have to do is sit back and wait for some magic to happen…

Reading google’s FAQ on SEO I laughed out loud at their example on SEO-spammail:

“Dear google.com,
I visited your website and noticed that you are not listed in most of the major search engines and directories…”

Obviously, the mail was promted by a stupid robot, but bears evidence of an unsurpassed uncritical behaviour.

Here’s an article on the headaches of combinining SEO, design and usability in the effort to attend all needs of users, webmasters and search engines.

Venturing into the wild and dense forest of SEO – Search Engine Optimization – I fell upon this resource with a lot of interresting and well-written aericles on the different aspects of SEO.
For a danish resource, tjeck out the article section on notabene.net .